Our Works
CLP “Energy for Life” Brand Story
Client: China Light & Power
There is not better presentation for the brand proposition “Energy for Life” for CLP than telling the world the “larger-than-life” true story of the people behind the CLP projects that keep the city going. In this series of video, we turned the testimonials of the staff of CLP into inspiring stories to reinforce the positive image of the brand.
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Creative Development and Video Production
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Strategic Planning and Branding
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