Our Works

Carbon Neutrality Branding Campaign

Client: The Environmental Campaign Committee

 

Combating climate change is an important issue across the globe. Hong Kong would strive to achieve carbon neutrality before 2050, and the interim decarbonisation target to reduce Hong Kong’s carbon emissions by 50% before 2035 as compared to the 2005 level. A Carbon Neutrality branding campaign is deployed by The Environmental Campaign Committee with extensive reach to all people in Hong Kong including TV, outdoor and social media.

A branding video with the famous actress, Ms Do Do Cheng, narrated, raised public awareness on the imminence of climate change, and the need to reverse habits and reduce carbon together in energy saving, green transport and waste reduction at source in order to tackle climate change.



Creative Development, Multimedia Design and Production

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Digital & Social Media Strategy Development and Implementation

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